Healthy Skepticism Library item: 4090
Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.
 
Publication type: Journal Article
Potter HP.
Physicians and the pharmaceutical industry
Annals of Internal Medicine 1990; 113:407
Abstract:
Additional concerns beyond those raised in the guidelines include the effect of drug promotion on the cost of care and on the proliferation of unsolicited medical literature.
Keywords:
*letter to the editor/United States/ direct mail/ controlled circulation journals/ consumer drug prices/ quality of information/INFLUENCE OF PROMOTION: CONSUMER DRUG COSTS/PROMOTION DISGUISED: JOURNAL SUPPLEMENTS, CONTROLLED CIRCULATION JOURNALS AND NEWSLETTERS