Healthy Skepticism Library item: 4034

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

Publication type: Journal Article

Berry J.
Doctors, drug companies, and gifts
JAMA 1990; 263:2178

Abstract:

Drug companies’ educational gifts (e.g., company sponsored speakers, controlled circulation journals) have the potential to be more influential than direct gifts. Chren et al. ignored the issue of sampling.

Keywords:
*letter to the editor/United States/gift giving/drug samples/ conference speakers/ controlled circulation journals/ quality of information/ETHICAL ISSUES IN PROMOTION: GIFT GIVING/EVALUATION OF PROMOTION: SAMPLES/PROMOTION DISGUISED: COMPANY SPONSORED SPEAKING TOURS AND CONFERENCE SPEAKERS/PROMOTION DISGUISED: CONFERENCES AND MEETINGS/PROMOTION DISGUISED: JOURNAL SUPPLEMENTS, CONTROLLED CIRCULATION JOURNALS AND NEWSLETTERS