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Healthy Skepticism Library item: 10563

Warning: This library includes all items relevant to health product marketing that we are aware of regardless of quality. Often we do not agree with all or part of the contents.

 

Publication type: Journal Article

Millard WB.
Docking the tail that wags the dog: banning drug reps from academic medical facilities.
Ann Emerg Med 2007 Jun; 49:(6):785-91
http://www.ncbi.nlm.nih.gov/sites/entrez?Db=PubMed&Cmd=ShowDetailView&TermToSearch=17536244&ordinalpos=1&itool=EntrezSystem2.PEntrez.Pubmed.Pubmed_ResultsPanel.Pubmed_RVDocSum


Abstract:

Last September, Stanford School of Medicine decided its personnel could get along without any more free pens, pizzas, and perks. A task force at Stanford added the school to a small, expanding, and increasingly influential list, alongside Yale, the Universities of Pennsylvania and Michigan, and the University of California at Davis, all of whom have enacted policies regulating the activities of industry reps in academic and clinical facilities…

Keywords:
Publication Types: News MeSH Terms: Academic Medical Centers/ethics* Academic Medical Centers/organization & administration Conflict of Interest* Drug Industry* Humans Organizational Policy Physician's Practice Patterns/ethics* United States

 

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What these howls of outrage and hurt amount to is that the medical profession is distressed to find its high opinion of itself not shared by writers of [prescription] drug advertising. It would be a great step forward if doctors stopped bemoaning this attack on their professional maturity and began recognizing how thoroughly justified it is.
- Pierre R. Garai (advertising executive) 1963